At the moment you have to create a new property and move everything in to it, then delete the old. But that often causes problems with reports, the reports won't run because the property name is missing.
a) change reports so they run regardless, or allow you to fix the problem easily.
b) change it so you can just change the Customer Property title/name easily (and make sure it updates Custom Property names used in Reports).
This is a business requirement, as systems evolve, or naming conventions change, or because people just want it changed, we need to change the Custom Property Name, and it's not good to have to explain to management that it's a limitation of Solarwinds. Everything else is quite flexible, but certain things are very difficult to change.